Karl.Works

hello@karl.works
LinkedIn

Hi, there! Karl is a conceptual designer based in sunny London by the sea, creating motion-first campaigns for agencies and clients. Working on a freelance basis, he crafts visually engaging content across digital platforms — blending advertising creativity with marketing strategy.


Services

Brand
Campaign
Content
Motion
Social
Ai (of course)

Reckitt — Online Global Event


Reckitt needed a new digital product experience to support internal teams with high-stakes decision-making during the COVID-19 pandemic — a tool that was fast, clear, and compliant while simplifying complex workflows across multiple teams and geographies. I helped lead the UX and UI design from wireframes through to prototypes and final delivery, ensuring alignment with Reckitt’s evolving brand standards. The resulting platform prioritised clarity and usability, reducing cognitive load and making key information easy to access, enabling teams to work smarter and faster at a critical time.

Karl.Works

hello@karl.works, LinkedInFull details, case studies, and references available on request.Back to top