Honda - Farewell
Client: DentsuX
Role: Motion, Design
The Challenge
As Honda prepared to exit Formula 1 at the end of the 2021 season, the team needed a tribute that celebrated their legacy in the sport — acknowledging both their racing achievements and the decision to shift focus toward electrification. The showreel would be played across Honda showrooms, serving as a moment of pride and reflection.
The Response
I created an internal commemorative showreel built entirely from archival race footage — capturing the adrenaline, teamwork, and defining moments of Honda’s F1 journey. The motion design framed these moments with reverence and energy, turning the brand’s farewell into a visual celebration of innovation, resilience, and racing heritage.