Karl.Works^ツ

hello@karl.works
LinkedIn

Hi, there! Karl is a conceptual designer based in sunny London by the sea, creating motion-first campaigns for agencies and clients. Working on a freelance basis, he crafts visually engaging content across digital platforms — blending advertising creativity with marketing strategy.

Services

Brand
Campaign
Content
Motion
Social
Ai (of course)

Karl.Works ツ

Based ~~in sunny London~~ by the sea.

Döner Shack - Kebaps

Client: MEMO
Role: Design, Motion

The Challenge
To mark the launch of their new kebaps in Manchester, Döner Shack needed eye-catching social content that would cut through feeds and drive footfall. The brief called for fast, flexible creative — something graphic-led and on-brand that could work across multiple platforms.

The Response
I designed a series of clean, graphic-led motion and static assets tailored for social use. The visuals were bold, fast-moving, and easy to adapt — perfect for Instagram, Stories, and TikTok formats. The campaign helped bring energy and attention to the new launch, reinforcing Döner Shack’s modern fast-casual positioning.